In this article, we will review EAK Digital, a PR agency that specializes in providing effective communication and promotion solutions for blockchain companies. We will delve into their experience, transparency, industry reputation, connections, and range of services to help you determine whether this agency is the right fit for your blockchain brand.
Last Updated on March 29, 2024
Digital marketing and PR play crucial roles in promoting brand awareness and reaching target audiences in the blockchain industry. A digital marketing and PR agency can be the key to success for new and existing blockchain brands looking to establish a strong online presence and grow their communities.
- Great industry reputation
- Wide range of services
- Well connected
- Awesome YouTube TV featuring key players from the industry
What is EAK Digital?
EAK Digital is one of the leading blockchain PR agencies helping startups and existing companies to gain media coverage across mainstream and crypto publications. It was founded in 2016 by Erhan Korhaliller, with its headquarters in London and branch offices in other regions, including Los Angeles, Tokyo, Seoul, Umm Al Quwain, Buenos Aires, and Istanbul.
The agency specializes in blockchain PR, marketing, advertising, investor relations, and consultancy for traditional businesses looking to integrate blockchain into their organization. It prides itself on employing high-level and specialized strategies, utilizing its marketing expertise to produce excellent results for its diverse clients.
Also, aside from its PR solutions, the company ventured into the audio-visual world of content creation and consumption with its EAK TV. The refined YouTube channel hosts blockchain’s most prominent individuals and thought leaders to talk about the industry’s future.
The following sections will evaluate the company’s offering based on specific metrics. Grab a coffee, let’s start.
Experience
EAK Digital proves to have a very high level of experience in packaging and marketing crypto brands. The agency’s client profile consists of several high-profile crypto companies, which says a lot about the agency’s expertise.
Companies like Algorand, Binance, Bybit, CoinMarketCap, Akoin, Theta Network, Ultra, Conflux, Crypto.com, Digitex, Maker, Monolith, Neo, Fleta, Nexo, Onchain Custodian, Sensorium, TravelbyBit, TomoChain, Tron, Trustology, and others, have had EAK Digital handle some of their PR and communications.
The agency’s case studies also highlight its ability to help clients achieve their specific goals, whether it is to publicize a brand, promote new products and events, attract new users, influence perception, announce developments, or achieve other goals.
It is worth noting that the case studies did not give indepth details about the deliverables. And generally, they can be better presented. Here are a few of the company’s previous works:
The agency’s CEO, Erhan Korhaliller, is also a prominent personality in the industry with significant experience, having begun as a large-scale project teams manager for blue chip companies. He is passionate about the industry, organizing blockchain events like Istanbul Blockchain Week and BlockDown Conference. He also speaks at global events and podcasts. Here are some interviews and podcasts featuring Erhan Korhaliller:
- Cryptonews Podcast: Crypto Marketing, VR & Akoin: April 13, 2021
- Leaders Council Podcast: In Conversation: Aug 5, 2020
- Trader Cobb: Istanbul Blockchain Week Interview: Feb 14, 2020
- Crypto coin show: Blockchain Interview: Feb 9, 2020
- LilaMax Media: Innovators with Jane King: Oct 2, 2019.
Erhan is also the presenter of EAK TV, where he interviews blockchain’s thought leaders, including Binance’s Changpeng Zhao, Cardano/IOHK’s Charles Hoskinson, and NEO’s Johnson Zhao.
Transparency
EAK Digital employs a high level of transparency in its design and operations. A quick tour of the website shows that it was designed to be easily navigated by visitors. All necessary information is available in plain sight, making it easy to learn a lot about the agency at first glance.
The company is open about its range of services, connections, media partners, clients, and employees. Its contact details, as well as its various social media accounts, are available on the website. Visitors can check them out on Twitter, LinkedIn, Facebook, Instagram, and YouTube to learn what they have been up to in recent times.
Furthermore, EAK Digital provided access to some of its past clients’ case studies; however, it gives little details about the deliverables. Their office addresses are also available on the website in case clients need to visit their physical location to confirm their authenticity.
Industry Reputation/Connections
EAK Digital is a highly reputable agency with significant industry connections. The company has multiple high-profile clients, which suggests that they are highly regarded in the industry. Clients’ reviews also show that they deliver on their promises. Additionally, they do not have unresolved conflicts in the industry.
Moreso, the company is connected to multiple top-tier and mid-tier publications like Coindesk, CoinTelegraph, Bloomberg, Forbes, The Wall Street Journal, TechCrunch, and others. With the help of these media partners, EAK Digital carries out effective media campaigns for its clients.
Additionally, the agency and its CEO are the official organizers of Istanbul Blockchain Week and BlockDown Conference. These blockchain events extend their connection to other top players and deepen their roots in the industry.
Range of Services
EAK Digital services fall under these four main categories: Public Relations, Branding and Design, Influencer/KOL Engagement, and Virtual Events Services. Here’s how they work:
Public Relations
Just like its name suggests, public relations has to do with the processes of relating with a brand’s target audience. This involves the strategic release of valuable content and announcements, as well as other activities to influence public perception.
EAK Digital’s public relations services fall under three categories: Blockchain PR, Tech PR, and IEO PR. The agency employs extensive PR strategies to spark reactions among projects’ target audiences and get clients’ IEOs listed on extensive IEO calendars.
EAK Digital shortens the relationship-building and networking process required to promote blockchain initiatives, tech projects, or IEOs since it already has significant connections in the industry.
Branding and Design
Branding involves creating a uniform image with which a company will be recognized across platforms and products. This image can include logos, colors, and other symbols.
EAK Digital offers full-scale branding and design, helping companies to create designs that summarize their business mission in a visually pleasing and captivating manner.
KOL/Influencer Engagement
Key opinion leader, or KOL, is a term that refers to a person whose ideas are accepted by their audience and who is seen as an expert on a particular subject. Opinion leaders or influencers present good marketing opportunities for brands seeking exposure, and EAK Digital can help clients explore the option.
The agency boasts of strong relationships with multiple opinion leaders in the Western market and can connect its clients to the most suitable ones depending on the influencer’s audience demographics. The strategy increases engagement on clients’ websites.
Virtual Events Services
Virtual events have become a thing following the Covid-19 lockdown and the development of the metaverse. As the new concept continues to spread, businesses no longer need to host physical events to showcase their projects.
Interestingly, EAK has launched a 3D space where brands can host virtual events. The company has already succeeded with its innovative 3D event BlockDown on the space and is opening the service to others.
These virtual events will be 100% cloud-based, and attendees will create unique avatars to explore the 3D world. There will be no need to download anything, and the space will be accessible through any regular browser.
Verdict
This EAK Digital review was designed to help blockchain businesses determine whether the agency can assist them in the blockchain marketing front, or not. After looking into the agency’s offering, Our impression is that EAK Digital knows its onion and is capable of providing valuable assistance to brands.
The agency stands out among other marketing and PR agencies operating in the blockchain and emerging tech space due to its high level of experience and transparency. It also has some big names on its partners and clients’ list, which further identifies it as a highly connected and reputable agency.
Their clients’ reviews show that they deliver well on their promises. Therefore, if your business needs PR solutions, EAK Digital can help. The agency has an overall rating of 4.0/5.
EAK Digital Alternatives
Not convinced? Check these EAK Digital alternatives:
Chainstory
Ninjapromo
Lunar Strategy
Frequently Asked Questions
How many employees are working at EAK Digital?
EAK Digital has about 14 employees consisting of sales experts, marketing consultants, event directors, project managers, PR experts, strategists, and others.
Where is EAK Digital’s headquarters?
EAK Digital has its headquarters at 86-90 Paul St Hackney, London, United Kingdom.
Who is the founder of EAK Digital?
The founder of EAK Digital is Erhan Korhaliller. He is a serial entrepreneur, public speaker, and presenter.
